Founder, Tend to Advisory.
Tend to Advisory is built on a decade of go-to-market leadership inside the rooms most advisors only visit: Director of GTM Strategy & Operations at Anaplan, GTM Programs & Sales Acceleration at Confluent, GTM Enablement at Coursera, and Sales Programs at AWS.
That operating experience (building the readiness infrastructure behind 35 AI applications launched in a single quarter, standing up sales play frameworks that generated $500M+ in annual pipeline, launching enablement motions from zero for entirely new product categories) is what this practice makes available to teams who need it without a full-time hire.
Based in Seattle.